The following is a guest post written by Lisa Skrezec, a Social Media Specialist and Account Manager at tcg. Her background in marketing has sparked her interest in the entertainment, fashion and social media world. The only thing I love more than Facebook stalking and tweeting all sorts of outlandish hashtags, is television. When my [...]
The following is a guest post written by David Marcus, a Social Media Specialist and Account Manager at tcg. His background in economics has sparked his interest in applying social media to solve real world problems. Social media moves fast. It can even move faster than nature itself, as evidenced by the 5.8 earthquake that [...]
The following is a guest post written by Katherine Payne, one of tcg: agency’s best Social Media Specialists and Account Managers. Working with a client as an agency, and within the department of another company, is always educational, but they are always looking for one thing above all else: respect. Whether that means having an [...]
Post Written by Matt Freedman It has now been five days since 20-year-old Indiana University student Lauren Spierer was last seen, and the panic surrounding her disappearance seems to escalate each moment. How can I tell? Not from news outlets, who have done an admirable job covering the story but cannot possibly devote themselves to [...]
Guest Post: Author Matthew Freedman The music industry’s adaptation to the Internet has been a struggle for survival. Hampered by a change in format, then cut out of the equation by piracy and peer-to-peer file sharing (90% of all downloads are unauthorized), the recording industry watched slack-jawed as sales dropped 64% from 1999-2009. Now, Artists [...]
Guest Post: By Alexandra Beard Although Hotspotting, or Clickable Video Technology has been around since the early 2000’s it has only now started to attract the attention of big brands. Fuelled by our increasing accessiblilty to digital video content, Hotspotting is steathly encroaching on new domains and a larger audience. Hotspotting technology makes it possible [...]
Guest Post Author: Alex Shippee Social Media is a funny thing. When it’s used well it can enrich a community or fulfill a latent need for an otherwise invisible audience. When it’s used personally, it’s a great way to keep in touch with far-away friends we wished lived closer. But when it’s used poorly, it’s [...]
With Africa Gathering London this weekend, I wanted to share with you some thoughts on development in Southern Africa from Charlene Hewat CEO of Environment Africa. Environment Africa is a 100% African owned and operated NGO operating in Zimbabwe, Zambia, Mozambique and Malawi. I am truly humbled by the work they have done over the [...]
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