Author: Alasdair Munn A common complaint from those advocating for the adoption of social media within their workspace is the difficulty they encounter in getting management or executive approval and/or the slow pace of adoption. All too often our approach to social media advocacy tends to focus too much on social media. In our quest [...]
Hey Social Media – It’s not all about You!
Social Media: Social Science not Computer Science

Author: Alasdair Munn I am very pleased to see that Social Science, as a discipline, is receiving some attention, particularly with regard to social media. Of course, as a social scientist, I would be expected to be pleased, but this is an important point in the evolution of the way we conduct business. When I [...]
Social Media: More Than for Those Who Can “Cook a Bit”.

If I woke up one morning thinking “I want to open a restaurant” and immediately got onto the phone and ordered 50 free range chickens for delivery that day, I would not blame you for thinking I was a little soft in the head. Starting a restaurant takes planning. Building a business plan, putting structures [...]
Jung got Social Media

Author: Alasdair Munn I loved my University years. I was lucky enough to find myself in a relatively carefree and safe environment in which I could explore the world without being exposed to its horrors. There was always an abundance of people wanting to engage in what we considered intellectual pursuits. We could stretch and [...]
Social Media: The Teenage Years

Social media years are a little like dog years. The signs are out that Social Media has settled into its teenage years. As with teenagers in general there are several teenage stereotypes. The overconfident rebel leader The party seeker and connector The Geek The student The non-conformist The Overconfident Rebel Leader Full of self-belief, cocky [...]
Social Media and politics
Northern California’s KQED Public Television has developed an inspiring tool “You Decide”. You Decide describes itself as an “online devil’s advocate designed to challenge your point of view on current issues.” The debates are centred on the issues that are facing the candidates and the American voters in the presidential race. The user is asked [...]

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