by Alasdair Munn | Nov 3, 2011
Keeping Retail Social, Fresh and Real: Access Anywhere Just as we saw with the music and the publishing industry, retailing has had to evolve. This is not an easy task to acomplish within a multi billion-dollar industry because the supporting infrastructure around...
by Alasdair Munn | Oct 3, 2011
Two Clients, One Company and Managing All Three The following is a guest post written by Katherine Payne, one of tcg: agency’s best Social Media Specialists and Account Managers. Working with a client as an agency, and within the department of another company, is...
by Alasdair Munn | Jun 28, 2011
Managing a Digital Footprint This is a guest post written by Alex Shippee, and reproduced from the website for #SMchat. A “digital footprint” is what your presence on the Internet communicates to those who find it. Google is the usual starting point, but more and more...
by Alasdair Munn | Aug 3, 2009
Author : Alasdair Munn tcg: The Communication Group For the past few months I have been writing about a vision of social media where social networks are not the only playing fields and where social media’s place within the marketing mix does not exist entirely within...