by Alasdair Munn | Feb 3, 2012
Static Websites Versus Dynamic Websites Something we get asked to explain quite often is the difference between a static website and a dynamic website. A quick search for a link to point people to brought up a series of detailed explanations written by technologists,...
by Alasdair Munn | Jan 1, 2012
2012: Economic Sustainability and Evolution The first thoughts of 2012 are concerned with sustainability and evolution. Big challenges lie ahead for retailers, manufacturers and service providers. Scarcity of resources and lower spending power, coupled with easier...
by Alasdair Munn | Nov 3, 2011
Keeping Retail Social, Fresh and Real: Access Anywhere Just as we saw with the music and the publishing industry, retailing has had to evolve. This is not an easy task to acomplish within a multi billion-dollar industry because the supporting infrastructure around...
by Alasdair Munn | Oct 20, 2011
Crowdsourcing – Understanding the Pitfalls To Harness The Rewards I love crowdsourcing. Actually, I love the ideal of crowdsourcing. What is not appealing about harnessing a collective intelligence, collaborating and drawing on a diverse multitude? It is one of the...
by Alasdair Munn | Feb 18, 2011
5 Steps to Ensuring Process Enables Not Stifles Organizational structure implies and demands process. We organize ourselves through adherence to rules. We are taught to comply through these official rules. It brings accountability and a safety net for employees who...
by Alasdair Munn | Aug 12, 2010
How To Get Your Client To Plan For Cultural Transformation As organizations realize that their customers hold control over their brand conversation, and harnessing the knowledge both from, and about their stakeholders is the smart and truly sustainable way forward,...
