Social Media, a Vehicle to Organisational Change

Author: Alasdair Munn tcg: The Communication Group Our shift from the industrial age to the information age has been led through our ability to make better-informed decisions. To achieve a competitive advantage we have had to have instant access to real-time...

Start at the Beginning

It is great to have opinions. It is also a good idea to seek out and learn from other peoples perspectives. What is important is to apply what you have learned in a manner that ensures relevance and context.  I used to be an Apple evangelist. I still love Apple and it...

Context Rules Social Media

Author: Alasdair Munn tcg: The Communication Group “Content is King” You hear that a lot at the moment. Having targeted content that can travel, address different learning styles, grow and have value added to it has replaced the notion that the website is the...