by Alasdair Munn | Sep 20, 2012
Using Facebook Milestones to Tell Your Story and Legacy We love Facebook Milestones for Facebook Pages. For brands who have some history, it is a wonderful way in which to tell your story. Here are a few things to consider Milestones work best when they are...
by Alasdair Munn | Aug 12, 2010
How To Get Your Client To Plan For Cultural Transformation As organizations realize that their customers hold control over their brand conversation, and harnessing the knowledge both from, and about their stakeholders is the smart and truly sustainable way forward,...
by Alasdair Munn | Dec 1, 2009
Brand Africa, Twitter and World AIDS Day Twitter is doing a fantastic job supporting the World AIDS Day. Changing their whole theme and incorporating the colour #RED has done much to spread the message and allow people to connect and spread their message. Having said...
by Alasdair Munn | Aug 17, 2009
Author: Alasdair Munn tcg: The Communication Group One-way or broadcast/display advertising and messaging has to rely on creating brand perceptions and reinforcing ideals. Campaigns are built around maximising the power and reach of the message against a set amount of...
