by Alasdair Munn | Aug 17, 2009
Author: Alasdair Munn tcg: The Communication Group One-way or broadcast/display advertising and messaging has to rely on creating brand perceptions and reinforcing ideals. Campaigns are built around maximising the power and reach of the message against a set amount of...
by Alasdair Munn | May 1, 2009
As I sit here at my desk, peering at my beautiful Apple cinema display, keeping an eye on all the tools that allow me to connect with so many people remotely I am struck with a sense of … loss. I know, to some of my social media “connections” I am just a number in a...
