Wednesdays bring #SMCHAT, a Twitter chat now in its third year. The chat has four themes, each falling on one Wednesday within a month This Wednesday I moderated the chat on the theme of social change. You can see the framing post here. The main focus of the chat was to explore the process of [...]
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Transcript from #Smchat on Social Change April 26 2012
Filed Under: Sustainability Tagged With: #smchat, audience, cause, change, collaborate, community, connectivity, empower, resources, social, Social Media, story, strategy, Twitter
Managing a Digital Footprint
This is a guest post written by Alex Shippee, and reproduced from the website for #SMchat. A “digital footprint” is what your presence on the Internet communicates to those who find it. Google is the usual starting point, but more and more people are using monitoring services or going straight to the big social platforms, [...]
Filed Under: Guest Posts Tagged With: #smchat, blog, blog hosting services, blogs, branding, Digital, digital footprint, facebook, footprint, footprints, Google, googles, internet, linkedin, managing, Marketing, online social networking, search engines, SEO, social information processing, Social Media, social-networking, tcgagency, Twitter, used monitors, web 2.0, world wide web
How To Get Your Client To Plan For Cultural Transformation

As organizations realize that their customers hold control over their brand conversation, and harnessing the knowledge both from, and about their stakeholders is the smart and truly sustainable way forward, but the manner in which they respond is key. Twitter chats such as #smchat and #innochat deal with these topics all the time. Much wisdom [...]
Filed Under: Social Media Tagged With: #innochat, #smchat, brand, Cisco, Clare Munn, conversations, customer relationship management, SCRM, Social Media, tcg, tcgagency

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