What is Next For Social Media?

NYC

We all talk about what’s next for social media. What is going to be the next Twitter or the next Facebook? Pinterest adoption is slowing down, is it going to last? These questions all have some bearing on the future of social media but, for me, these are the wrong questions. The quest for the [...]

Context is Key

P1020212

“Content is King.” You hear that a lot at the moment. Having targeted content that can travel, address different learning styles, grow and add value to customers has replaced the notion that the website is the destination. People are searching for content and information and expect to receive it in a format, device and time [...]

Static Websites Versus Dynamic Websites

VicFalls_Zim

Something we get asked to explain quite often is the difference between a static website and a dynamic website. A quick search for a link to point people to brought up a series of detailed explanations written by technologists, for technologists. Great, except for the fact that a technologist presumably already knows the difference. For [...]

Context Rules Social Media

maze

Author: Alasdair Munn tcg: The Communication Group “Content is King” You hear that a lot at the moment. Having targeted content that can travel, address different learning styles, grow and have value added to it has replaced the notion that the website is the destination. People are searching for content. To put some context to [...]