by Alasdair Munn | Oct 1, 2012
The Distracted Online Viewer - New Ways to Deliver Content Technology and social media have changed the way we procure our information. We have acquired a ‘search’ mentality, which presents us with endless content options. As a result, we need to present our content...
by Alasdair Munn | Sep 17, 2012
Twitter Actively Pursuing Strategy to get People to use Twitter.com Twitter is the quintessential example of a social media platform that grew from a simple idea and evolved into a giant. Yet part of the evolution was from smart geeky early adapters figuring stuff...
by Alasdair Munn | Apr 26, 2012
What is Next For Social Media? We all talk about what’s next for social media. What is going to be the next Twitter or the next Facebook? Pinterest adoption is slowing down, is it going to last? These questions all have some bearing on the future of social media but,...
by Alasdair Munn | Apr 25, 2012
Transcript from #Smchat on Social Change April 26 2012 Wednesdays bring #SMCHAT, a Twitter chat now in its third year. The chat has four themes, each falling on one Wednesday within a month This Wednesday I moderated the chat on the theme of social change. You can see...
by Alasdair Munn | Apr 24, 2012
Change Management - Adapt or Stagnate The subject of change and adaption comes up regularly within the context of social media. Many practitioners of social media lament the slow pace of adoption from corporate bodies. However, the approach to change is key to its...
