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	<title>Connect Collaborate Communicate &#187; user generated value</title>
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		<title>Social Media is no walk in the Park</title>
		<link>http://alasdairmunn.com/2009/04/social-media-is-no-walk-in-the-park/</link>
		<comments>http://alasdairmunn.com/2009/04/social-media-is-no-walk-in-the-park/#comments</comments>
		<pubDate>Tue, 14 Apr 2009 10:44:08 +0000</pubDate>
		<dc:creator>ajmunn</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Alasdair]]></category>
		<category><![CDATA[Munn]]></category>
		<category><![CDATA[Social media strategy]]></category>
		<category><![CDATA[strategist]]></category>
		<category><![CDATA[UGV]]></category>
		<category><![CDATA[user generated value]]></category>

		<guid isPermaLink="false">http://alasdairmunn.com/?p=503</guid>
		<description><![CDATA[I have just read Chris Brogan&#8217;s blog post &#8220;Just as Difficult as it Seems&#8221; I posted a comment which I have reproduced here as I think it is relevant to my last few posts on this site. In Chris&#8217;s post, he talks about social media strategies being rather more involved and complicated than setting up [...]]]></description>
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		<title>User Generated Value (UGV)</title>
		<link>http://alasdairmunn.com/2009/03/user-generated-value-ugv/</link>
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		<pubDate>Tue, 31 Mar 2009 17:50:22 +0000</pubDate>
		<dc:creator>ajmunn</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[UGV]]></category>
		<category><![CDATA[User generated content]]></category>
		<category><![CDATA[user generated value]]></category>

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		<description><![CDATA[Author: Alasdair Munn tcg: The Communication Group User Generated Content (UGC) is no longer news; it is an established part of our lives. We expect to be able to participate, share and create online. Just as having a mobile phone is standard. Do you remember when mobiles were something special? Sure, mobiles are evolving. It [...]]]></description>
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		<title>The Future of Social Media is Already Happening</title>
		<link>http://alasdairmunn.com/2009/03/next-what-about-now/</link>
		<comments>http://alasdairmunn.com/2009/03/next-what-about-now/#comments</comments>
		<pubDate>Thu, 19 Mar 2009 17:54:04 +0000</pubDate>
		<dc:creator>ajmunn</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Future]]></category>
		<category><![CDATA[ROI]]></category>
		<category><![CDATA[User generated content]]></category>
		<category><![CDATA[user generated value]]></category>

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		<description><![CDATA[We talk about social networks and how organizations can leverage them to build community, connection, engagement and trust with their customers. Our mission is to convince organizations to start learning how to utilize these resources and shift their attitudes. But, we are coming up against obstacles. What’s all this lark about ROI? Don’t they get [...]]]></description>
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