Comments on: Hey Social Media – It’s not all about You! http://alasdairmunn.com/2010/01/hey-social-media-its-not-all-about-you/ Thu, 22 Jul 2010 00:56:55 +0000 hourly 1 http://wordpress.org/?v=3.0 By: dominic http://alasdairmunn.com/2010/01/hey-social-media-its-not-all-about-you/comment-page-1/#comment-843 dominic Sat, 16 Jan 2010 01:08:56 +0000 http://alasdairmunn.com/?p=824#comment-843 Hi Alasdair, Fully agreed. Social media is not an objective but a ressource to help business create solution. By the way, I usually take the position that social media does not exist and that there are only communities. I find it more efficient and actionnable to look at client's objectives with a "target community" approach than with a "social media"/ infrastructure approach. BEst Hi Alasdair,

Fully agreed. Social media is not an objective but a ressource to help business create solution.

By the way, I usually take the position that social media does not exist and that there are only communities.

I find it more efficient and actionnable to look at client’s objectives with a “target community” approach than with a “social media”/ infrastructure approach.

BEst

]]> By: Tweets that mention Connect Collaborate Communicate » Hey Social Media – It’s not all about You! -- Topsy.com http://alasdairmunn.com/2010/01/hey-social-media-its-not-all-about-you/comment-page-1/#comment-842 Tweets that mention Connect Collaborate Communicate » Hey Social Media – It’s not all about You! -- Topsy.com Sat, 16 Jan 2010 00:13:00 +0000 http://alasdairmunn.com/?p=824#comment-842 [...] This post was mentioned on Twitter by Damien Basile, Alasdair Munn, Kathy Herrmann, HETN, Africa Strategist and others. Africa Strategist said: RT @nigelmugamu: RT @ajmunn Hey Social Media – It’s not all about You! http://ow.ly/WUwF [...] [...] This post was mentioned on Twitter by Damien Basile, Alasdair Munn, Kathy Herrmann, HETN, Africa Strategist and others. Africa Strategist said: RT @nigelmugamu: RT @ajmunn Hey Social Media – It’s not all about You! http://ow.ly/WUwF [...]

]]> By: Betty Hakes http://alasdairmunn.com/2010/01/hey-social-media-its-not-all-about-you/comment-page-1/#comment-841 Betty Hakes Fri, 15 Jan 2010 20:12:50 +0000 http://alasdairmunn.com/?p=824#comment-841 Couldn't agree more. Saying that you need social media before you identify your business & marketing goals is like buying the furniture for a house that's yet to be designed. Couldn’t agree more. Saying that you need social media before you identify your business & marketing goals is like buying the furniture for a house that’s yet to be designed.

]]> By: ajmunn http://alasdairmunn.com/2010/01/hey-social-media-its-not-all-about-you/comment-page-1/#comment-840 ajmunn Fri, 15 Jan 2010 19:18:21 +0000 http://alasdairmunn.com/?p=824#comment-840 HI Kathy. Pleased you have stopped by. I like the way you have articulated that. Absolutely, it is not "all or nothing" but an evolution. And as we know things evolve towards needs and use. Actually my sister Clare wrote a blog that touches on this "<a href="http://claremunn.com/2010/01/is-2010-the-death-of-web-2-0/" rel="nofollow">Is 2010 The Death of Web 2.0?</a>" HI Kathy. Pleased you have stopped by.

I like the way you have articulated that. Absolutely, it is not “all or nothing” but an evolution. And as we know things evolve towards needs and use. Actually my sister Clare wrote a blog that touches on this “Is 2010 The Death of Web 2.0?“

]]> By: Kathy Herrmann http://alasdairmunn.com/2010/01/hey-social-media-its-not-all-about-you/comment-page-1/#comment-839 Kathy Herrmann Fri, 15 Jan 2010 19:01:33 +0000 http://alasdairmunn.com/?p=824#comment-839 Thank you, Alasdair! We need more thought leadership advocating just what you said. Social business is a model and strategy for business. Social media is the tool. And the latter will likely fail if a company isn't embracing a social strategy to some level. I agree with you...The integrated social strategy embraces a holistic view of corporate opportunity and need. Of course, an integrated strategy can require much retooling of corporate culture and processes so many companies will stair-step their way to the social end goal. And that's a-ok. Thank you, Alasdair!

We need more thought leadership advocating just what you said. Social business is a model and strategy for business. Social media is the tool. And the latter will likely fail if a company isn’t embracing a social strategy to some level.

I agree with you…The integrated social strategy embraces a holistic view of corporate opportunity and need. Of course, an integrated strategy can require much retooling of corporate culture and processes so many companies will stair-step their way to the social end goal. And that’s a-ok.

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